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Life Insurance. €100 in vouchers* + up to 13% off & first month FREE

Life Insurance Products

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We bring you the best price

We offer a wide choice of life insurance products to cater for all the life stages. Along with this choice of cover we will offer you a Best Price Guarantee on our policies, so you can save in being safe!

Level Term Cover

This is also called Term Life Insurance. With this policy, you choose how much life cover you would like (sum insured) and how long you would like the cover for (the term). You can insure one person or two people on this policy. If the person insured dies during the term of the policy, a pay-out is made and the policy ceases. If you do not die before the end of the term of the policy, the policy will also cease. There is no savings element to these policies.

Convertible Term Cover

Convertible Term Life Insurance is similar to Level Term Life Insurance but with an added benefit. This type of cover gives you what​ is called a ‘Conversion Option’. This allows you to extend the cover beyond the term at any time before the expiry of your existing policy without medical underwriting.

Whole of Life Cover

A more comprehensive form of Life Cover with no specific term; you are covered until you die, as long as you pay the required premium. This type of policy is often used as a means of reducing inheritance tax liabilities or to cover the cost of funerals. Some insurance companies also offer added benefits such as providing an option that allows you to stop your premium payments in the future and not lose all of the cover provided by your policy. If this is on interest please let one of our agents know.

Good to Know

What cover is right for you

Deciding on the right type of policy, amount of life insurance and how long you need it for can be challenging. If you want to have a chat with one of our qualified advisors, we can talk you through your personal needs and help tailor a policy that suits your family and your budget.

If you want to clear your mortgage in the event of your death, then a Mortgage Protection policy is what you need.

Who can be covered

  • Single Life Cover – One person is insured for the term of the policy.
  • Joint Life Cover - Two people are covered and the life cover is payable on one death within the term of the policy. When the claim is paid, the proceeds will be paid to the other policy holder.
  • Dual Life Cover - This is also taken out by two people. The fundamental difference is that a claim can be paid on both deaths. If one person dies, the policy continues in the name of the survivor.


Indexation is an optional benefit that allows you to increase your life cover each year in line with inflation. This means that the level of cover that you have will increase each year by a certain percentage. Your premium will also increase each year and the rate your benefit increases is lower than the rate your premium increases. For example, our Underwriter, will increase your benefit by 3% and your premium at 4%. Each provider has different rates of indexation. You can opt out of indexation at any stage during your plan.

Our team of experts are on standby for you

Request a Call Back
7108 SV CarInsur Web 800x600 Desk2

Call us on

0818 01 01 01

Opening Hours

09:00 to 18:00
Monday to Friday

T & C's apply. *€100 in vouchers includes 2 €50 off €100 spend vouchers in SuperValu, valid on all new life and mortgage policies where a completed and signed application has been returned before 31.05.24 referencing a valid Real Rewards card number. Up to 13% off refers to an online discount for life insurance valid for the lifetime of the policy. 

Life policies with us are administered on our behalf by JSBCA Ltd T/A Low. JSBCA Ltd is regulated by the Central Bank of Ireland.

SuperValu Mortgage Protection and Life Policies are underwritten by Royal London Insurance DAC, trading as Royal London Ireland. Royal London Ireland is regulated by the Central Bank of Ireland. 

Some of the links above bring you to external websites. Your use of an external website is subject to the terms of that site.

SuperValu Financial Services DAC t/a SuperValu Insurance, is regulated by the Central Bank of Ireland.

Click here to find out more about our Terms of Business & Remuneration.

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