SuperValu are committed to making 100% of our own brand packaging recyclable, reusable or compostable by 2025. We are also committed to reducing our carbon emissions to be Net Zero carbon by 2040.
SuperValu are on a mission to make packaging as sustainable as possible. At SuperValu we are committed to helping our customers make more sustainable choices. SuperValu are committed to making 100% of SuperValu own-brand packaging recyclable, reusable or compostable by 2025. Reducing our environmental impact on the planet is a key focus for SuperValu and we have already made significant steps towards our 2025 goals.
SuperValu is committed to reducing our carbon emissions to be Net Zero carbon by 2040.
SuperValu is committed to sending no recoverable waste to landfill.
The air we breathe and the food we eat all rely on biodiversity. We have partnered with the National Biodiversity Data Centre to assist us in our goal in helping the biodiversity of Ireland. We are currently funding a Project Officer position in the NBDC. This position is vital in the fight against the decline of our Irish bee population and helping to preserve Ireland’s biodiversity.
In 2019 SuperValu was the FIRST Irish Supermarket to introduce 100% Compostable Reusable Shopping Bags. Unlike a standard plastic bag, the SuperValu 100% Compostable Reusable Shopping Bag is made from renewable materials, can be used again and again and then at the of its life can be disposed of in the brown compostable bin. This means that unlike standard plastic bags, which breaks down into micro-plastics, polluting our soils and water, the Supervalu compostable bag breaks down into harmless materials - namely water, C02 and organic matter - without causing harm to the environment.
Then, in 2021 SuperValu took this one step further by offsetting any emissions created within the life cycle of the Compostable Reusable Shopping Bag. The SuperValu 100% Compostable Reusable Shopping Bag became the first reusable bag in Europe to gain Carbon Neutral Certification. This was achieved by working with Climatecare, a certified B Corporation with 20 years’ experience as a leader in the climate change sector. Together SuperValu and our supplier GreenAware purchased carbon credits to the value of the carbon created through the whole life cycle of the Compostable Reusable Shopping Bags. The funds are then used to support projects that help to mitigate against the effects of climate change while also providing real social benefits. These include, wind farm developments and sustainable cooking stoves. Climatecare were the chosen partner as they undertake the market’s most extensive quality assurance and due diligence process, which ensures that all carbon offsetting projects are certified to the leading carbon market standards such as the Gold Standard and Verra.
Since launching our compostable reusable shopping bag, 7.2 million plastic bags have been replaced with compostable material.