Wicked wholefoods

Wicked Wholefoods is an Irish-owned wholefoods company established in 2016, based in Ballina / Killaloe, Co. Clare. 

Founder Tara-Lee Byrne, a professional raw and wholefoods chef, cellist and yogi has launched two premium original gránolas as the first step in creating an exciting new range of 100% free from healthy, innovative food products.

‘For the Love of Gránola’, from the Irish word for love – grá – our Gránolas are hand-baked to an original recipe using ethically sourced, premium clean ingredients including a unique blend of spices and raw organic virgin coconut oil. Each ingredient in our Gránola is specially chosen for its nutrient-dense properties, health benefits and intense flavor.

The gránolas were developed by Tara-Lee Byrne, inspired by her travels working as a raw and wholefoods chef in India, Australia and Asia when she realised that there was no such product available on the market marrying flavor and nutrition. 

“Making informed, conscious and sustainable food choices is our health insurance. We have a choice every day to naturally increase our body’s energy, optimise our health and balance our mind and emotional well-being,” she explains.


Wicked Wholefood is a proud and successful participant in the SuperValu Food Academy.  The mission of Wicked Wholefoods also ties in with the SuperValu Good Food Karma campaign, aiming to get consumers across Ireland back in to the habit of eating healthy, delicious, nutritious foods that satisfy the whole family.  


In addition to creating jobs, Wicked Wholefoods offers a new choice to Irish consumers in the ‘free-from’ and wider market, with a range of new delicious healthy products with major health benefits:

100% wholefoods and free from wheat, refined sugar, dairy, egg, soy, hydrogenated fats, artificial colourings and preservatives. For the love of Gluten-Free is one of the only 100% oat-free gluten-free gránolas on the market.