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Jacked - Up

Jacked-Up jackfruit meals were inspired by the growing desire worldwide for tasty and nutritious meat-free meals. As concern for the planet grows and more and more people want alternatives to meat, jackfruit is the perfect solution.

Jackfruit has a texture like pulled pork and can be seasoned to meet a variety of tastes. This makes it perfect as the main component of any meal but also great in sandwiches, on pizza, in tacos, with pasta – or just on its own. Jacked-Up meals come in three great flavours: Pulled BBQ, Tex Mex and Indian Curry.

Jacked-Up was founded by Gursharan Singh and Binu Varghese, who both grew up eating jackfruit in India. They have also worked on the Irish food scene for many years in shops and restaurants and saw that there was a gap in the market for a product like this. The rest of the world was eating jackfruit – which is very nutritious, high in fibre and low in calories – so they knew the Irish would take to it as well.

We have worked closely with the team at SuperValu to develop the brand, the flavours and the distinctive packaging. It is a unique product on the Irish market and as the popularity of meat replacement products grow, wholesome and flavorsome meals like Jacked-Up will be in even greater demand. Gursharan and Binu have loved working with SuperValu and have benefited and learned so much from their insights.

As the business grows and as the meals become even more popular, Jacked-Up is expanding its operations in Meath, Kildare and Dublin. We have provide employment to the local community and were thrilled that the first SuperValu’s to stock Jacked-Up were the family-run ones.

Jacked-Up is also an environmentally friendly company. Using meat replacement products like jackfruit has a huge benefit for the planet as producing meat takes such a toll. As the company grows, we will be focusing more and more on sustainability as this ethos is at the very heart of what we do and why we do it.

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